2023 — Dubai
52nd National Day - DWTC
National Day Event
Celebrating 52 years of unity, progress and heritage for Dubai World Trade Centre, Topaz Events brought the UAE’s rich culture and visionary achievements to life in the heart of Dubai.
The brief
Projectoverview
Topaz Events proudly organised a spectacular celebration marking 52 years of the UAE’s unity, progress and heritage. From breathtaking LED screens to immersive audiovisual experiences, we crafted an event that truly reflected the nation’s spirit and achievements. As we honoured this remarkable journey, we brought people together to celebrate the UAE’s rich culture, visionary leadership and bright future.
For Dubai World Trade Centre, we transformed the open-air plaza beside the Museum of the Future into a living Emirati heritage village. Barasti-style booths and Sadu-patterned majlis seating, a shaded stage with an LED screen and 52nd National Day branding, live Emirati folk performances, a traditional falconry display and Union Day hospitality kiosks welcomed more than 1,000 staff, guests and visitors to celebrate Eid Al Etihad together.
What the client needed
01
Mark the UAE’s 52nd National Day with a celebration worthy of Dubai World Trade Centre and its people.
02
Bring Emirati heritage, culture and hospitality to life in the heart of Dubai’s business district.
03
Welcome 1,000+ staff, guests and visitors in a comfortable, well-managed open-air setting.
04
Present a stage programme of speeches, national anthem moments and live folk performances.
05
Deliver a polished, on-brand experience coordinated end to end with the DWTC team.
What we delivered
To bring the 52nd National Day celebration at DWTC to life, we delivered:
01
Heritage Village Build Barasti-style palm-frond booths, Sadu-patterned carpets and traditional majlis seating across the open-air plaza.
02
Stage, LED & AV A shaded sail-canopy stage with a central LED screen, 52nd National Day branding, a lectern and professional sound.
03
Cultural Performances Live Emirati folk performers with traditional drums, plus a falconry display for guests to experience up close.
04
Heritage Crafts & Hospitality Artisan craft booths and a Union Day kiosk serving traditional sweets and treats.
05
Event Management Guest flow, team photo moments in UAE flag scarves and on-site coordination from setup to close.
The outcome
The 52nd National Day celebration at Dubai World Trade Centre brought 52 years of unity, progress and heritage to life in the heart of Dubai. With an authentic heritage village, a striking LED stage, live folk performances and seamless execution, Topaz Events delivered a proud and joyful Eid Al Etihad experience for 1,000+ staff, guests and visitors, honouring the UAE’s rich culture, visionary leadership and bright future.
Watch it back
The event on film
The 52nd National Day celebration at Dubai World Trade Centre, produced by Topaz Events: the heritage village, LED stage, folk performances and Union Day spirit in Dubai.
On the night
Event highlights
More of our work
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Next step
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