2025 — Sharjah
Shams Media Exhibition Stand
Exhibition Stand
Topaz Events delivered a bespoke exhibition stand for Shams Media at the Sharjah International Book Fair, an immersive space where media, creativity and innovation seamlessly converged.
The brief
Projectoverview
Topaz Events delivered a bespoke exhibition stand for Shams Media at the Sharjah International Book Fair, creating an immersive space where media, creativity, and innovation seamlessly converged. From concept development to on-site execution, the stand was thoughtfully designed to reflect Shams Media’s vision of empowering the next generation of storytellers and content creators, while reinforcing its leadership within the UAE’s creative and media landscape.
Featuring a dedicated Podcast Room, a Writing Room, sculpted architectural fins, a curved branded canopy and integrated LED lighting, the stand welcomed 300+ visitors, from authors and young creators to media professionals and families, giving Shams Media a confident, contemporary presence on the fair floor.
What the client needed
01
Design a bespoke exhibition stand that captures Shams Media’s identity and stands out at the Sharjah International Book Fair.
02
Reflect Shams Media’s vision of empowering the next generation of storytellers and content creators.
03
Create interactive creative spaces where visitors can experience podcasting, writing and storytelling first-hand.
04
Reinforce Shams Media’s leadership within the UAE’s creative and media landscape through premium design and finishes.
05
Deliver the full build on schedule within the fair’s strict build-up, operational and dismantling timelines.
What we delivered
To bring Shams Media’s vision to life, we delivered:
01
Concept & Stand Design Creative concept, 3D visualisation and technical drawings shaped around Shams Media’s brand and the visitor journey.
02
Fabrication & Build Custom joinery, sculpted architectural fins, a curved branded canopy and premium finishes, built and installed by our team.
03
Podcast & Writing Rooms Fully furnished Podcast Room and Writing Room zones designed for live recordings, creative sessions and visitor engagement.
04
Branding, LED & Lighting Illuminated logos, integrated digital screens and linear LED lighting for strong visibility across the exhibition hall.
05
On-site Project Management Venue compliance, supplier coordination, build-up, live support during the fair and complete dismantling.
The outcome
The Shams Media exhibition stand became a vibrant creative hub at the Sharjah International Book Fair, welcoming 300+ visitors into an engaging space for media, storytelling and innovation. With striking design, flawless execution and interactive creative zones, Topaz Events delivered a stand that strengthened Shams Media’s brand presence and celebrated its role in nurturing the UAE’s next generation of content creators.
Next step
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