2023 — Sharjah
Sharjah Taxi New Logo Launch
Corporate Event
Topaz Events proudly organised the Sharjah Taxi New Logo Launch, showcasing a symbol of trust, reliability and quality service in Sharjah, UAE.
The brief
Projectoverview
Topaz Events successfully organised the Sharjah Taxi New Logo Launch in Sharjah, UAE, marking a new era of trust, reliability and quality service. With expert event planning, seamless execution and engaging presentations, we ensured a memorable launch that highlighted Sharjah Taxi’s commitment to excellence.
For Sharjah Asset Management, we staged an open-air evening launch for 700+ officials, partners and guests. A wide LED stage with a giant illuminated logo sculpture, cold-spark effects and a dramatic reveal of the new-livery taxi unveiled the brand, while VIP lounge seating under illuminated palms, live traditional music, performance presentations and partner recognition completed the programme.
What the client needed
01
Unveil Sharjah Taxi’s new brand identity with a reveal moment worthy of the occasion.
02
Communicate the brand’s promise of trust, reliability and quality service to officials and partners.
03
Host 700+ VIPs, partners and guests in a comfortable, premium open-air setting.
04
Present Sharjah Taxi’s performance and vision clearly through engaging stage content.
05
Recognise key partners and stakeholders as part of the launch programme.
What we delivered
To bring the Sharjah Taxi New Logo Launch to life, we delivered:
01
Logo Reveal & Stage Design A wide LED stage with a giant illuminated logo sculpture, branded lectern and a dramatic new-livery car reveal.
02
LED, Lighting & Effects Large-format LED screens, architectural lighting and cold-spark effects timed to the reveal.
03
VIP Lounge Seating White lounge seating for 700+ guests set among illuminated palm trees, with hospitality throughout.
04
Presentations & Entertainment Show-managed performance presentations and live traditional music to set the tone.
05
Partner Recognition & Event Management Award presentations, a branded photo backdrop and on-site management from setup to close.
The outcome
The Sharjah Taxi New Logo Launch marked a confident new chapter for the brand. With a spectacular logo reveal, striking LED staging, a premium open-air guest experience and seamless execution, Topaz Events delivered a memorable launch for 700+ guests on behalf of Sharjah Asset Management, highlighting Sharjah Taxi’s commitment to trust, reliability and quality service.
Watch it back
The event on film
The Sharjah Taxi New Logo Launch, produced by Topaz Events: the logo reveal, new-livery taxi, stage presentations and VIP experience in Sharjah.
On the night
Event highlights
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Next step
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